News
Diamond Shape Guide
The cut of a diamond refers to the craftsmanship and precision with which the diamond is faceted from its rough form. It differs from diamond shape, as it focuses specifically on the arrangement and proportioning of facets within the stone. The cut of a diamond is paramount as it directly influences the stone's capacity to transmit light and generate brilliance.
The 4 C's of Diamonds
Diamond Cut When buying, be careful not to confuse cut for shape. The shape of the stone refers to whether the stone is a round cut diamond, princess cut diamond,...
What is Moissanite?
If you haven't heard of Moissanite (aka gem quality silicon carbide), its appearance is often mistook for a diamond. However it is no diamond simulant. It surpasses a diamond in...
Lab Grown Diamonds
WHAT IS A LAB CREATED DIAMOND? The number one question we get is “Are lab-created diamonds real diamonds?” (also called man-made diamonds or lab-grown diamonds)The answer is a very simple...